We’re looking for a senior online marketer who’s PASSIONATE about SEO; who wants to know what’s new; who follows SEO experts throughout the world and QUESTIONS what they say; who’s constantly thinking "what works?", "what doesn’t?", "how can I test that?"; who wants to be a VOICE in the industry; who wants to SUCCEED for themselves, their clients and the company. In short, we want a SEO NINJA. Oh (very important!), this person also knows how (and wants) to help other businesses with their online marketing – this is an AGENCY after all.
The latter half of this week has been rather quiet in the Thunder office. Gary, Bekka, and Monique have been gaining knowlege up at MozCon in Sunny Seattle. So instead of our normal Boom, this week we decided to switch things up and do some community outreach. Sometimes a question will pop up in your […]
Old Skool vs. The New School
When one refers to guest blogging, most think of a campaign where you’re going out there and asking a website or blog to publish a guest post that you’ve written especially for their site. If you’re able to convince the website owner to add your guest post, then you and your anchor text (define) are set! You’ve got link(s) from their site to yours with your strategically placed keywords ensuring you get an extra vote with the search engines.
Likewise, writing a genius pitch and guest post for a website/blog that you’ve never been in touch with before (aka the web equivalent of cold calling) can land a home run… but I guarantee that (like most things in the link building world) it will be time intensive.
But it’s okay because there’s a different way to approach guest blogging.
Okay, this is not the latest-greatest content development insight or an unbelievable link building tool, it’s just a tip on how to download more than 500 keywords in Analytics…which can be very helpful. I suspect lots of people already know about this, but in case you don’t…this can save a lot of time when evaluating a site’s keywords as well as boost campaign analysis productivity tremendously. Please feel free to add any additional tips or suggestions :-)
1) Go to Analytics >> Traffic >> Keywords >> Non-Paid
When I was a young lad growing up in the Great Lake State, I was constantly bombarded by people asking me if I wanted to go hunting. “Hey Kevin, let’s go deer hunting,” or “You feel like shooting at some wild turkey Kevin?” For some reason, that really never appealed to me. In fact, the only time that I would even notice deer back home was if I had been driving on some back road and hit one with my vehicle. It wasn’t until my late teens/early 20’s did I come to appreciate the thrill of a chase.