The San Diego SEO Meetup Recap: Video Marketing & YouTube SEO

By Gary Magnone

A few weeks ago, Monique & I had a blast hosting the 2nd installment of the San Diego SEO Meetup event at 98 Bottles in Little Italy. We had a great turnout of online marketing folks from all over San Diego country. Beers were drank, discussions were had, and networking was done. All in all, an excellent evening for the SEO community in San Diego.

San Diego SEO Meetup Group Shot

The topic for the night was video marketing and we were really lucky to be joined by our friends Annie & Liza from Club Sullivan, a super cool new video production company here in San Diego. Annie & Liza talked about the importance of video, it’s role in the marketing mix, and the best strategies for producing videos that capture attention and accomplish your business goals. Their storytelling approach to video content is so refreshing amongst the sales- heavy push marketing approach that so many companies use when filming video.

I followed the Sullivans by talking about video SEO in regards to hosted video strategies, posted video strategies, and YouTube visibility tactics. With video becomming such an important force in the online marketing scene, the group that night was incredibly engaged and contributed to an awesome discussion. I’m including my slide deck here, but if you have any questions or need any more details, feel free to Tweet me or email me!

 Thanks to all who came out that night, we’re looking forward to seeing you out at the next event. Check out more photos on our Facebook page and sign up for our group here to learn more about future San Diego SEO Meetup events.


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