Navigation
Monique Pouget

Year in Review: Our Top 13 Posts of 2013

By Monique Pouget
Year in Review: Our Top 13 Posts of 2013

As we count down the last days of 2013, we’re feeling a little nostalgic here on the Thunder blog. The end of the year is a great time to reflect on our most successful posts and show some appreciation for the hard work that goes into each article, email newsletter, event recap or creative piece […]

Read More
Max Thomas

Measuring What Matters: What’s the Real ROI of Social Media?

By Max Thomas
Measuring What Matters: What’s the Real ROI of Social Media?

Social media is still grossly misunderstood by marketers and executives. I believe we’ve all seen wide variations in how well a company understands the impact of social media on their marketing and, even more rarely, how intricately social media is tied into search, branding, reputation, perceptions and actual sales. C-Suite Doesn’t Trust Marketing A 2012 […]

Read More